About Sal
Hello, I’m Salvatore Leone (a.k.a. Coach Sal), the founder of Elevate by Being LLC. I help professionals achieve breakthroughs by clearing the noise, looking inward, discovery and building resilience — by finding clarity, reframing limiting beliefs and filling you with empowerment — to live and work more intentional life with quality and purpose.
I’ve always been driven by growth and balance — personally and professionally. I’m a first-generation American, raised humbly and with love, and instilled with wisdom, tough love, and strong values, along with a deep passion for life and wellness.
That foundation shaped everything that followed — a beautiful marriage and blended family, and a 24-year, best-in-class global corporate career where I traveled the world, immersed myself in different cultures, and led teams across continents. Along the way, I became known for a unique, insightful perspective — a knack for seeing problems differently and finding solutions others missed.
Eventually, I was blessed with the chance to step back, reflect, and look within. I let go of limiting beliefs and took massive action toward my true north: feeding my purpose by guiding others. That’s what led me to launch Elevate By Being LLC, where I help leaders and companies unlock their potential and elevate their lives with intention and purpose.
I am here to serve you!
My Approach
My approach is simple: I care more than you can imagine, and I’m committed to your results. I apply the unique strategies from my science-based trainings + my own diverse up and down life experiences + successful corporate career + global travel and immersion with multi-cultural ways. I filter and curate all of this knowledge, add my unique insights and raw instincts to your situation, and then apply what truly works, and create personal, sustainable, and fulfilling strategies for my clients.
My Principles
Down to Earth, Real Talk: truth and authenticity move the needle. I like to keep discussions meaningful, and I adapt to what you need in the moment. I coach with compassion, encouragement, and yes, occasional tough love if needed.
Personal Connection & Trust: I see you! I know it’s imperative to have a trusting space in which you can zone-in and channel that creativeness within.
Root & Results Driven: focus on finding the root of challenges, building creative strategies for success, and empowering people to take action.
Discovery with Curiosity: I find remaining curious and asking thought-provoking questions is a fantastic way to create clarity and discover purpose.
Holistic approach: we have multiple facets running simultaneously in our lives. It’s important we are aware of and factor in how life, health, career, relationships, etc. are intertwined.
Having Fun & Celebrating: growth and transformation take time and commitment! It is extremely rewarding, but it’s work. It’s important to have some laughs and plenty of celebrating.
• Expecting ICF PCC level accreditation in 2026
• Life Coach and Health Coach Certification [Health Coach Institute]
• “Unleashing the Power Within” Program [Tony Robbins]
• “Time to Rise” Program [Tony Robbins]
• LEAN Team Management 16-week Training [McKinsey & Company Consulting]
• 3T Warrior 120-Day Challenge on Health, Habits & Mindset [3T Warrior Academy]
• Personal Trainer [NASM]
• Fitness Nutrition Specialist [NASM]
• Sandler Sales Training and Closing Business [Sandler Training]
• Wellness Coach Program [Wellcoaches – School of Coaching]
• Jon Hopkins Professional Development Program [Jon Hopkins]
• Masters Degree: Engineering Management [Oakland University]
• Bachelor Degree: Mechanical Engineering [Oakland University]
and more…
My Education, Trainings & Certifications
Contact Me
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